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Fragrance

New in Fragrance (page 61 of 78)

Mar 19, 2009 | 09:02 AM CDT

FiFi Finalists Announced

Luxe, popular appeal, unique boutique, nouveau niche and direct sell nominees.

Mar 16, 2009 | 09:34 AM CDT

Axe Launches Site in Conjunction with New Line

Web site designed to serve as a relatable point of engagement with the brand.

Mar 04, 2009 | 03:59 PM CST

Symrise Reports Fiscal 2008; Growth in Fragrance Sales

Strategy of realizing new sales potential with large multinational customers and in the faster-growing emerging markets play role in €45.4 million sales gain.

Feb 27, 2009 | 03:42 PM CST

Assessing & Regulating Natural Fragrances

By: Jeb Gleason-Allured

The creation of a definition and guidelines for natural is an ongoing and evolving challenge.

Feb 27, 2009 | 12:02 PM CST

Profile: Creating Scent Connections

Laura Donna
By: Alexendra Voigt

To build a notable position today, fragrance marketers must look beyond standard advertising or marketing schemes to connect consumers to the art of fragrance creation.

Feb 20, 2009 | 11:24 AM CST

Ferragamo Featured in Video Game

Ferragamo Parfums/Rockstar Games

Company's perfume collections are advertised on virtual roadside billboards in racing game.

Feb 18, 2009 | 09:34 AM CST

Givaudan Reports Positive 2008 Results

Company reports a 6.7% increase in sales; chairman believes solid business model and long-term strategy will serve the company well in ongoing economic downturn.

Feb 11, 2009 | 11:15 AM CST

Demand for Flavors & Fragrances to Reach $5.3 Billion

The Freedonia Group forecasts growth of 3.7% annually through 2012; fragrances will play an important role in product differentiation, aiding demand growth.

Feb 09, 2009 | 10:52 AM CST

IFF “Cautiously Optimistic” as it Announces Fiscal 2008

Company reports a 2% sales increase; decline in net income. CEO remains optimistic about 2009.

Feb 06, 2009 | 09:23 AM CST

LVMH Reports Gains in Fiscal 2008

Success of men's fragrance and the company's Sephora retail model lend to revenue of €17.2 billion.