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Fragrance

New in Fragrance (page 76 of 87)

Sep 19, 2008 | 10:39 AM CDT

Kline & Co. Reports Growth of Department Stores in China and India

Marketers are urged to pay attention to the Asian emerging middle class.

Sep 05, 2008 | 04:30 PM CDT

Italian Tova

The Tova Corporation launched Ambre D’oro, a new musky floral fragrance of Italian descent.

Sep 05, 2008 | 02:44 PM CDT

Artisan Perfumes for Form and Function

Laurice Rahmé
By: Leslie Benson

Profile of Laurice Rahmé, CEO and founder of Bond No. 9.

Sep 05, 2008 | 01:58 PM CDT

Starting Point: Sophomore Efforts... Rock On!

By: Karen A. Newman

The world of fragranced products turns on new product launches. Fine fragrances in particular come into the world with red-carpet fanfare and photo ops of the kind enjoyed by rock stars. Sophomore efforts are scrutinized with even greater intensity.

Sep 05, 2008 | 01:54 PM CDT

Scent Sleuth: Do Cultural Preferences Influence Fragrance Development?

By: Nancy C. Hayden

Regional and cultural preferences and the need to market to those tastes cannot be denied, but there is much to be said about universally appealing scents—carried by unique statements—and their potential impact.

Sep 05, 2008 | 01:48 PM CDT

Fragrance Safety and Evaluation

By: Matthias Vey

The scientific director of the International Fragrance Association provides an overview of the regulatory environment for the fragrance industry, regulatory bodies, the fragrance regulation process and the segment’s relative preparedness for overarching regulation.

Sep 05, 2008 | 01:43 PM CDT

Cyber Anthropology: Why Blogs Matter

By: Michelle Krell Kydd

Marketers can learn a lot by mining online fragrance communities.

Sep 05, 2008 | 01:36 PM CDT

Materials: The Scent of a Winner

By: Steve Tanner

The fragrance industry has never been better prepared to meet the demands of marketing clients around the globe. And thanks to proactive industry initiatives, fragrance makers are protecting both consumers and material sources.

Sep 05, 2008 | 11:31 AM CDT

Symrise Poised to Make Acquisitions

List includes 10 possible acquisition targets.