Posted: September 5, 2008
has renamed its Semi di Lino line to Semi di Lino Diamante for its North American debut. The two groupings in the rebranded line, Illuminating Care and Illuminating Styling, now feature diamond powder and linseed extract for extra shine. The lines include shampoo, conditioner, shine lotion with vitamin E for smooth cuticles, an essential oil hair treatment, a hair mask and Cristalli Liquidi Beauty Fluid to shield hair from heat damage. Alfaparf Milano products are available in high-end salons.