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Jun 22, 2010 | 12:37 PM CDT

Consumer-driven Change

By: Alexandra Voigt

Maintaining and creating a presence in a consumer-driven market.

Jun 15, 2010 | 09:04 AM CDT

Wella Launches Summer Promotional Tour

Tour travels across the U.S. this summer, promoting the brand and offering personal recommendations to attending consumers.

Apr 02, 2010 | 03:01 PM CDT

Pantene Announces Creation of Reality TV Ad

P&G's live television promotion involves consumers and puts reinvented brand structure in the spotlight.

Apr 01, 2010 | 12:40 PM CDT

Helen of Troy Announces Closing of Pert Plus and Sure Brands Acquisition

Brand owner expects that sales of the brands will be approximately $65 million on an annual basis; brands to be integrated into the Idelle Labs division.

Mar 10, 2010 | 01:05 PM CST

Helen of Troy to Acquire Pert Plus, Sure Brands

Helen of Troy Limited announced its acquisition of brands Pert Plus and Sure from Innovative Brands, LLC, though financial terms have not yet been disclosed.

Feb 12, 2010 | 03:07 PM CST

Trends; Ingredients for Ethnic Hair Care

AkzoNobel addresses ethnic hair care trends with new ingredient kits.

Feb 02, 2010 | 03:13 PM CST

Detangling Hair Care

By: Carrie Lennard, Euromonitor International

In recessionary times, brands that give consumers the most convincing reasons to continue paying more for their hair care should see the best long-term rewards.

Feb 01, 2010 | 11:59 AM CST

Alberto Culver Reports Growth in Sales Q1 2010

Backed by advertising and other marketing investments, net sales increase 2.9%.