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Popular Birchbox-CEW Collaboration Returns for Second Year
Posted: August 13, 2014
Birchbox has partnered with Cosmetic Executive Women (CEW) to create two Limited Edition Boxes featuring finalists and winners chosen from the 2014 Insiders’ Choice Beauty Awards. This is the second year that Birchbox and CEW have partnered to provide these special limited edition boxes to beauty consumers.
Launching exclusively on Birchbox.com on August 12, 2014, the Limited Edition: Mass Appeal box contains a selection of finalists and winners from the mass market, while the Limited Edition: Prestige Headliners box features product finalists and winners from the prestige category. Chosen by more than 6,000 industry professionals, these represent the year’s best and brightest in beauty innovation.
The Limited Edition: Mass Appeal box ($15) contains:
- Burt’s Bees 100% Natural Lip Gloss in Spring Splendor
- Dove Go Fresh Restore Body Wash
- L'Oréal Paris Voluminous Butterfly Mascara
- Simple Protecting Light Moisturizer with SPF15
- TreSemmé Keratin Smooth Keratin Infusing Serum
- Vaseline Lip Therapy Rosy Lips
And the Limited Edition: Prestige Headliners box ($18) contains:
- 100% Pure Creamy Nail Polish
- Coola Environmental Repair Plus Radical Recovery After-Sun Lotion
- Fekkai Brilliant Glossing Crème
- Josie Maran Cosmetics 100% Pure Argan Oil Light
- Philosophy Miracle Worker Overnight
- Lifestyle extras: Pocket Mirror and Toe Separators
Both Limited Edition: Birchbox for CEW boxes will be available in the Birchbox Shop beginning August 12, 2014, at www.birchbox.com/shop. Customers also can purchase both together for $28.