Target Partners with Glow Recipe for K-Beauty Line

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Target has teamed up with K-Beauty experts Glow Recipe to create Glow Studio for Target. The new line features four-step routines that simplify the typical 10-step K-Beauty regimen, creating a more user-friendly experience.

“This Target-exclusive collection allows our guests to effortlessly incorporate K-Beauty products into their beauty regimen, all for an incredible price,” said mark Tritton, executive vice president and chief merchandising officer at Target. “It’s also another great example of how we’re partnering with digital brands who are experts in their field to curate a selection of compelling products conveniently for our guests at Target.”

In addition to the four-step systems, the K-Beauty collection will also include Whamisa by Glow Recipe, a line of green and chai tea recipe skin care products available exclusively at Target, as well as Make P:rem and LJH products.

Prices range from $5 to $38 and are available at Target stores and www.target.com.

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