2011 FiFis Celebrate Fragrance Winners
Posted: May 27, 2011
Taking place at Lincoln Center in New York, The Fragrance Foundation’s 2011 FiFi Awards ceremony bestowed its crystal statuettes to more than 30 fragrances. Among the winners were:
Fragrance Hall of Fame Award
- Women’s—Issey Miyake L’Eaud’Issey, Beauté Prestige International
- Men’s—Jean Paul Gaultier Le Male, Beauté Prestige International
Consumer’s Choice Award
- Men’s—Bath & Body Works Signature Collection for Men Twilight Woods
- Women’s—Bombshell, Victoria’s Secret
- Fragrance Superstar—Gucci Guilty
- Fragrance Sales Breakthrough of the Year—Mary J. Blige and Carol’s Daughter
- The Elizabeth Taylor Fragrance Celebrity of the Year Award—Halle Berry
- New Fragrance Celebrity of the Year Award—Fergie
Editorial Excellence in Fragrance Coverage
- Women’s Scent Feature Winner—Allure, Poetic License, September 2010
- Men’s Scent Feature Winners—Elle, Picking Up His Scent, December 2010 and Marie Claire, Making Scents for Men, October 2010
- Women’s Scent Bite Winner—Elle, Mix Masters, September 2010
- Blog—Elle.com, An Eau of Our Own, October 2010
Technological Breakthrough of the Year
- Fragrance Creation & Formulation—Robertet Fragrances’ Seed to Scent development program
- Packaging Technology & Delivery Systems—International Flavors & Fragrances’ (IFF) Redken Radiant Sea Spray
- Information Technology—Firmenich’s osMoz iPhone app
Bath & Body Line of the Year
- Coco Mademoiselle Bath Essentials, Chanel
Interior Scent Collection of the Year
- Johnathan Adler Happy Chic, The Maesa Group for Jonathan Adler
Best Packaging of the Year
- Women’s Luxe—Gucci Guilty, P&G Prestige
- Men’s Luxe—Marc Jacobs Bang, Coty Prestiage
- Women’s Broad Appeal—Bombshell, Victoria’s Secret
- Men’s Broad Appeal—Herve Leger Homme, Avon Products
Best Media Campaign of the Year
- Women’s—Gucci Guilty, P&G Prestige
- Men’s—Bleu de Chanel, Chanel
Perfume Extraordinaire
- Givaudan
Fragrance of the Year, Specialty Brands
- Men’s—Republic of Men Essence, Banana Republic, and Eau de Toilette, Inter Parfums USA
- Women’s—Bombshell, Victoria’s Secret
Fragrance of the Year, Broad Appeal
- Men’s—Herve Leger Homme, Avon Products
- Women’s—Halle by Halle Berry Pure Orchid, Coty
Fragrance of the Year, Direct to Consumer
- My Life by Mary J Blige, Carol’s Daughter
Fragrance of the Year, Specialty Luxe
- Men’s—Tom Ford Azure Lime, Tom Ford Beauty
- Women’s—Balenciaga Paris, Coty Prestige
Fragrance of the Year, Indie Brand
- Six Scents Parfums Series Three (unisex), Six Scents Parfums
Fragrance of the Year, Luxe
- Men’s—Bleu de Chanel, Chanel
- Women’s—Gucci Guilty, P&G Prestige