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Reed Exhibitions, the organizers of in-cosmetics Asia, have announced that registration to the largest show in its history is now open. In addition, the educational program has been released, including topics such as hair care, naturals, regulation and more.
Reed Exhibitions, organizers of in-cosmetics Asia, announced that up to 300 exhibitors are expected for the 2012 event (November 6–8), making it the largest in-cosmetics Asia event to date.
Key highlights include the return of the Innovation Zone, designed to provide visitors an overview of the most recent industry launches and allow R&D professionals to test new cutting-edge formulations. Further, industry experts will convey their knowledge with a diverse and comprehensive line-up of five workshops covering regulations, hair care, basic and advanced formulations, and natural and organics.
In the Marketing Trend sessions, visitors will also be able to gain the latest information in product development and formulation techniques during the Innovation Seminars. Celebrating innovation, Cosmetics & Toiletries will present the first Cosmetics & Toiletries R&D Awards—Asia. After years of success in Europe, Cosmetics & Toiletries, in collaboration with Reed Exhibitions, expanded its R&D awards program to the booming Asian market.
"Our R&D Awards aim to recognize compelling innovation in raw material and finished cosmetic product development," explained Rachel Grabenhofer, editor, Cosmetics & Toiletries. "They were a big hit in Paris, Milan and Barcelona, and with much of the industry's growth focused in the East, it makes sense to expand our program in parallel; to recognize the same ingenuity in launches targeted to this region."