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Live From New York: Dellas Awarded Honor

By: Nancy Jeffries
Posted: June 9, 2008, from the June 2008 issue of GCI Magazine.

page 5 of 8

Frommer described the changing landscape, saying that what they are doing on Style.com (www.style.com), for example, has shown there have been specific behavioral shifts and increased interest in shopping online. “You’re constantly working through digital media all the time,” said Frommer, noting that they need to be sure they can meet the demands of their customers everywhere in the digital landscape.

Parfums Annick Goutal at Bloomingdale’s

On April 5, 2008, Sniffapalooza founder, Karen Dubin, and Karen Adams, executive operations manager, invited fragrance aficionados to a breakfast at Le Train Bleu Restaurant in Bloomingdale’s, to meet Camille Goutal, creative director of Parfums Annick Goutal, and Isabelle Doyen, Annick Goutal’s esteemed in-house perfumer.

Goutal and Doyen conversed with attendees about their creative vision for Parfums Annick Goutal and celebrated the 10th anniversary of Petite Cherie, the fragrance Doyen created for Camille, daughter of Annick Goutal, at her request, on the occasion of her daughter’s 18th birthday. Petite Cherie blends notes of peach, musk rose, pear, vanilla and fresh-cut grass. Attendees at the breakfast were able to sample fragrances from the full Goutal range, as well as gift sets, and limited-edition fragrances available at Bloomingdale’s.

Doyen related the story of how she met Annick Goutal in 1985, after she graduated from perfumery school in Versailles. When she was invited to create formulas with her, she was overjoyed. “I was so happy and proud to work with her because it was not working, it was dreaming. It was an adventure. Whether we were creating flowery fragrances, feminine or mysterious and captivating scents, it was a joy.” Doyen, who wanted to write poetry when she was 17, found expression in her perfume creations.