Cosmoprof North America 2017 By the Numbers

Cosmoprof North America took place July 9-11 in Las Vegas. If you weren't able to attend, here is a glimpse of what you missed. 

• 40 brands participated in the Discover Beauty curated area
• 14 brands participated in the Discover Pro Beauty curated area
• 13 brands participated in the Discover Scent curated area 
• 49 brands participated in the Discover Green and Green Leaf curated areas
• Ethnic cosmetics were the focus in the Tones of Beauty curated area
• 45 countries were represented, primarily from the Asia region, but with representation from Germany, France, Italy and Spain, as well 
• The event saw a total of 1,278 exhibitors 
• There were more than 36,000 visitors, an increase of 9%
• The event worked with 17 bloggers to help get the word out 
• Social content surrounding the event received more than 8 billion impressions and 896 engagements