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HBA Global Expo announced Omni, its newest pavilion as part of the annual beauty industry event in New York, set to take place June 18–20, 2013.
Omni is designed as a resource center to offer solutions, products and technology to help ignite purchasing in beauty retail and distribution. It focuses on retail products and outlets such as coupons, including digital, and direct marketing; digital media; in-store media; mobile payments; mobile marketing and technology; retail websites and retail e-commerce; social media; point of purchase; research and more. Currently, the space is set to include 24 exhibiting participants.