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InnoCos Announces Speakers for 2013 Events

Posted: April 29, 2013

InnoCos have announced the speakers who will lead discussions on innovation and new product development at the InnoCos Europe conference (June 4–5, Nice, France) and InnoCos USA conference (July 10–11, New York). The two-day events feature interactive workshops and case study sessions on new trends, new markets, new products and how brand owners can maximize business success by putting innovation at the core of their company.

Speakers at the European event include:

  • Esi Eggleston Bracey, VP global cosmetics, Procter & Gamble
  • Horst Wenck, corporate VP front end innovation, Beiersdorf
  • Fabienne Jacquet, director external innovation, Colgate-Palmolive
  • Shannon Curtin, divisional VP and GMM, beauty and personal care, Walgreens

Topics to be discussed include:

  • Translating consumer trends into new product development, innovation processes and marketing campaigns
  • Uncovering valuable consumer insights
  • Connecting with consumers online and through social media
  • Accelerating innovation through online crowdsourcing
  • The future of retailing
  • Creating customer loyalty through digital campaigns

Speakers at the U.S. event include:

  • Thomas Marzano, global head of brand communication design, Philips Design
  • Tanja Riemann, category leader hair care and color, Eastern Europe, Procter & Gamble
  • Forry Weatherby, VP, global package development and program management, Elizabeth Arden
  • Matthijs van der Putten, global head of digital, Maybelline-L’Oréal

Topics to be discussed include:

  • Revolutionizing customer-facing activities
  • Product development from an innovative angle
  • Accelerating innovation in new markets through external partnerships
  • Appling new concepts and thinking
  • Maximizing digital strategies
  • New trends in retailing

Additional information on both events can be found at innocosevents.com.