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in-cosmetics 2013 Welcomes Record Number of Visitors
Posted: April 25, 2013
More than 9,400 visitors and 650 exhibitors flocked to Paris for the April event.
According to event organizers, more than 9,400 unique visitors from around the globe visited in-cosmetics 2013—a 20% increase on the previous record for visitor numbers. Sixty percent of those attendees traveled to Paris from outside France to discover new ingredients, formulations and an extensive educational program. More than 650 exhibitors packed the show floor, including more than 100 companies who had never been to an in-cosmetics event before.
Chosen to tie in with 2013’s status as the UN’s International Year of Water Co-operation, the theme of the Paris event was H₂0. Visitors were invited to follow a trail around the hall that highlighted the new technologies, formulations and product concepts currently employing water in innovative ways.
A "Testing and Regulation Zone" housed first-time exhibitors specializing in this increasingly important sector of the personal care industry, offering advice and support on cosmetics safety, efficacy, claims, quality and regulatory compliance. The new features were rounded off by the "Fragrance in Cosmetics Zone," a dedicated area where exhibitors specializing in fragrance were concentrated.
The 2013 series of workshops, innovation seminars and marketing trends sessions covered a wide cross section of topics, all of which were designed to inform and educate attendees on the issues currently impacting the industry. Offering insight from suppliers on the latest ingredients, case studies from international companies and the experience of industry experts, many of these sessions were filled to capacity.
Innovation was celebrated at the show in a glittering awards ceremony at the end of the first day.