L’Oréal Creates New Europe Zone

This change has been designed to put in place the optimum conditions to help drive future growth.
This change has been designed to put in place the optimum conditions to help drive future growth.

Following the retirement of Alexandre Popoff, president of L’Oréal Eastern Europe Zone, L’Oréal has announced the creation of a unified Europe zone to be led by Vianney Derville, currently president of the L’Oréal Western Europe Zone. The change is effective July 1, 2021.

According to L’Oréal, this organizational change has been designed to put in place the optimum conditions to help drive future growth and represents the last stage in the reorganization of the group’s zone structure. 

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Nicolas Hieronimus,CEO of L’Oréal, said: “Vianney’s wealth of experience and long-track record of driving sustainable business growth, make him the perfect choice for this highly strategic role. I am very excited to see these two former zones coming together under his leadership to help the group better serve the needs of our consumers, retail partners and stakeholders, whilst having the flexibility to adapt to local specificities. I also want to thank Alexandre for the successful development of our businesses in Eastern Europe and for his overall contribution to the L’Oréal adventure.”

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