Amazon Beauty Sales and Growth Announced for Q2 2017

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Amazon beauty is slowly becoming a force to be reckoned with in the industry. 

A recent report titled "Consumable Q2 2017 Update: Amazon Sales and Growth," from One Click Retail shows that sales of beauty items on the online über-retailer have grown by 43% across the U.S., U.K., Germany, Canada and France. This growth was reportedly dominated by skin care sales, but also saw strong growth in cosmetics. 

Amazon's Beauty Segment Q2 2017

U.S. 

  • Total beauty sales: $340 million with a YoY 40% increase
  • Top category: Skin care
  • Top selling item: Gilette Fusion Blade refills- 12 count
  • Fastest growing category: Mass cosmetics with a YoY 60% increase
  • Fastest growing item: Crest 3D White Teeth Whitening Kit with a YoY 400% increase

U.K. 

  • Total beauty sales: £27 million with a YoY 30% increase 
  • Top category: Skin care
  • Top selling item: RapidLash Eye Lash Enhancing Serum 
  • Fastest growing category: Prestige skin care with a YoY 130% increase
  • Fastest growing item: Ardell Professional Demi Wispies Natural- 4 count, with a YoY 145% increase

Germany

  • Total beauty sales: €22 million with a YoY 5% increase
  • Top category: Skin care
  • Top selling item: Olaplex Hair Perfector No. 3
  • Fastest growing category: Prestige hair care with a YoY 140% increase
  • Fastest growing item: Olaplex Hair Perfector No. 3 with a YoY 260% increase 

Canada 

  • Total beauty sales: $7 million with a YoY 75% increase 
  • Top category: Mass skin care 
  • Top selling item: Crest 3D White Whitestrips- 14 count
  • Fastest growing category: Mass cosmetics with a YoY 70% increase 
  • Fastest growing item: Calvin Klein Euphoria for Women Eau De Parfum Spray with a YoY 690% increase

France

  • Total beauty sales: €2.6 million with a YoY 65% increase
  • Top category: Makeup
  • Top selling item: WUNDER2 Wunderbrow Sourcils Parfaits en 2 Minutes 
  • Fastest growing category: Hair care & stylings with a YoY 130% increase 
  • Fastest growing item: Filorga Time-Filler Mat Soin Perfecteur with a YoY 400% increase 

For the full report please visit: www.oneclickretail.com 

 

 

 

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