Sabinsa has announced the appointment of Natalie Martinez has head of cosmetics sales for the Americas.
Martinez brings more than 18 years of cosmetics, food and nutritional industries experience to the role. Previously, she has served as business development manager at Ganeden Biotech.
“With nearly two decades in business development and sales, Natalie knows what truly drives conversions, builds brands, and strengthens relationships,” said president Shaheen Majeed. “We’re pleased to have her join the Sabinsa team and expect her skills and relationships to be instrumental in expanding the reach of Sabinsa’s Cosmeceuticals line throughout North and South America.”
Added Martinez: “I am excited to join Sabinsa Corporation and return to the ingredients segment of the personal care and cosmetics industry. I love this industry and look forward to learning new things, meeting new people and being exposed to new ideas”
