gci
GCI0705
10/1/2008
30041824
Innovations That Drive Brands
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Magazine > Past Issues > 2007 Issues
Sponsored
The Growing Need for Naturals
— BASF
Need to Solubilize Essential Oils?
— Spectrum
Rethinking the Nature of Cosmetics
— Evonik Nutrition & Care GmbH
Improving Skin Resilience with MossCellTec™ No. 1
— Mibelle
May 2007
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Table of Contents:
Business Articles
A Mandate to Innovate: Yankee Candle's Rick Ruffolo
Karen A. Newman
Emotional Packaging
Jeff Falk
Marketing Matters: Leveraging Scent to Deliver on Brand Promise
Liz Grubow
New Luxury
Pam Danziger
Chemical Reaction: Neurocosmetics
Steve Herman
Asia Insider: Brand Lessons
T. Joseph Lin, PhD
Markets & Trends Articles
In My Opinion: Market Smart to Special Needs
Nadine Vogel
Scent: New Frontiers in Branding
Nancy Jeffries
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