Innovations That Drive Brands

Sponsored

From Clean Beauty to Committed Beauty — Sederma France

Are You Buried in Obsolete Packaging Inventory? — McKernan Packaging Clearing House

ADF&PCD New York 2018 Exhibition Showcases Leading Packaging & Dispensing Technologies — ADF & PCD New York

BLUE Oléoactif® Protects Against Blue Light and Pollution — Hallstar

May 2007

Global Cosmetic Industry May 2007

Table of Contents:

Business Articles

A Mandate to Innovate: Yankee Candle's Rick Ruffolo

Karen A. Newman

Emotional Packaging

Jeff Falk

Marketing Matters: Leveraging Scent to Deliver on Brand Promise

Liz Grubow

New Luxury

Pam Danziger

Chemical Reaction: Neurocosmetics

Steve Herman

Asia Insider: Brand Lessons

T. Joseph Lin, PhD

Markets & Trends Articles

In My Opinion: Market Smart to Special Needs

Nadine Vogel

Scent: New Frontiers in Branding

Nancy Jeffries