Mktg Industry has launched its Powder Power DIY Palette.
The brand explains that this palette introduces a do-it-yourself system to the concept of traditional makeup palettes.
The 5 Step DIY System
- Consumers can choose a base containing different makeup formulas, shapes and sizes, examples include a contouring kit, strobing kit, eyeshadows kit and lip kit;
- Consumers can then select a personal skin-cover with different colors, finishings or graphics;
- Using the Sliding DIY Magnetic System, the base and cover can be easily connected;
- The palette is ready to be used; additionally
- Consumers can change the skin-cover the base according to makeup needs and occasions.
According to Mktg Industry, the palette is available with a wide range of customizations and decorations, including 4-color printing, screen printing, hot stamping, shiny/matte finishing, UV lacquering and special paper.
Mktg Industry added, "This revolutionary palette is entirely made in cardboard and paper, composed by two parts held together by a sliding system and six magnets: a base to contain the makeup formulas and a skin-cover. The sliding system works with the six magnets inserted under the paper that allows the palette to slide open and close, to separate the skin-cover from the base and at the same time to easily reassemble them according to taste, look, occasion or mood."
