Genuine Health, a Toronto-based purveyor of natural, science-based supplements, has purchased basd body care.
Also based out of Canada, basd positions itself as a line of “organic, plant-based, cruelty-free body care products that perform as great as they smell.”
Genuine Health founder and CEO Stewart Brown commented: “In our ever-changing industry where we have become used to big CPG companies buying up our beloved Canadian brands, I am proud to be doing the opposite and continuing to build the strength of Canadian family owned companies.”
