Current Issue cover

[video] Teaching Machines About Makeup

Contact Author
Fill out my online form.


As CES 2020 showed, beauty tech for personalized experiences is heating up. At Beauty Accelerate 2019, Jessica Abrams, director of product development at Shiseido’s Global Makeup Center of Excellence, discussed the process of pairing traditional product development with the optimization of emerging technology. As the video above shows, the future of beauty will rely on cross-functional teams collaborating to ensure the end consumer receives a seamless experience.

To get on the wait-list for Beauty Accelerate 2020, coming October 13-14 in NYC, click here.

Related Content