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502 Results
Type: Article
Section: Packaging
Event Coverage
Record Numbers for 2013 Luxe Pack New York
The premier luxury packaging event for the beauty industry drew in nearly 3,000 attendees with its 165 exhibitors, informative seminars and panels, and special exhibitions in its 11th edition.
Ingredients
Designed for Beauty
Spurred by insight and innovation, Anisa International is dedicated to creating unique, purposeful brushes and tools for the beauty industry.
Packaging
Eco Opportunities in Beauty Packaging
From material to manufacture and from distribution to disposal and recycling, brands have opportunities to reduce their products’ impact on the environment one step at a time.
Packaging
The Sustainability Case for Pouches
More beauty brands may want to consider pouches as packaging options, as they offer sustainability opportunities, more marketing options, unique shelf exposure and more.
Packaging
Shelf Engagement: The Beauty of Secondary of Packaging
Enhancing the consumer experience, secondary packaging options can offer a wide array of new opportunities for beauty products.
Suppliers & Services
Match Inside Performance to Outside Promises
Business relationships make up the backbone of the beauty industry, and following these top tips will help keep your relationships in fine form.
Event Coverage
Gabai-Pinsky Honored at 2013 Art of Packaging Award Gala
Veronique Gabai-Pinsky, global brand president, Aramis and Designer Fragrances, BeautyBank and IdeaBank, The Estée Lauder Companies, honored for " outstanding commitment to package design;" event raises $350,000 for Marc Rosen Scholarship and Education Fund for Packaging by Design at Pratt Institute.
Packaging
Thinking Outside the (Same Old) Box
With everyone thinking innovation these days, developing beauty packaging that is truly inspired is critical.
News
Am I Talking to Myself? A Case Study on Rebranding
As a beauty brand owner, marketer or developer, you have to love your brand. But when it’s time for a change, how do you stay on track and be objective?
Packaging
Using Inventive Functionality; Design in Packaging So Beauty Brands Stand Out
Products with smart and inventive packaging that will stand out from the competition and ultimately survive.
Packaging
The Second Moment of Truth
Purchase engagement represents the first moment of truth between a product and a consumer, but the actual application of the product represents a potentially even more important second moment of truth.
Packaging
Sample Packaging Engagement
Engaging consumers with new or revamped products can be difficult, but developing distinct sampling programs with engaging sample packages is definitely a good start.
Ingredients
Strength in Innovation
How creative thoughts and actions lead to revolutionary products.
Packaging
Two-for-One Tubes—A Case Study
This case study looks in on the development process for a product that needed the creation of a tandem swab package.
Packaging
Emotional Connections with Brand Packaging
A study on non-conscious responses to packaging from Buyology shows the kind of behind-the-scenes thinking that can affect consumer purchases and brand loyalty.
Packaging
Art and Science Come Together
Merging the technical manufacturing needs for packaging production with the artistic viewpoint that is true to a beauty brand helps create an ideal beauty package.
Packaging
Is Your Packaging Saying Hello or Goodbye?
On the crowded beauty shelf, there’s only one way to be sure your brand is connecting with consumers and singing the song she wants to hear—your packaging.
Ingredients
Social Beauty: How New Developments in Social Media are Changing the Industry
Much is made of the importance of social media and Internet retailing, as well as of having an online media strategy, and yet many beauty brands have yet to embrace one. Imogen Matthews, consultant to in-cosmetics, researches the latest social media and e-retail trends and implications for the beauty industry.
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