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502 Results
Type: Article
Section: Packaging
Packaging
Case Study: Hair Brand Gets a Product Packaging Makeover
First-of-its-kind foil-polymer tube (FPT) and 45–50 mm tall closure system produced by World Wide Packaging LLC serve to upgrade look of select hair care products from Oribe.
Packaging
Product Attraction Starts (and Sometimes Ends) With the Label
Product quality must carry the long-term success of any sales campaign; however, when it comes to consumer appeal, first impressions count for a lot. When you’re sitting on the shelves next to some fairly formidable competition or when you’re vying for attention in a Web-centric environment, first looks may be all you get.
Packaging
Design Trust
When rebranding a beauty line, it’s time to put a good design differentiator to work.
Packaging
Packaging Lessons From the One-handed World
In studying one-armed and -handed consumers, opportunities for better packaging convenience and innovation quickly arise.
Ingredients
The Truth of Change and Passion
Passion for beauty brand doesn't just come from consumers. It also has to come from brand owners and developers, and sustaining that passion requires constant innovation.
Event Coverage
CEW Presents Formula For Success
Givaudan and Elizabeth Arden execs discuss keys to creating a top selling fragrance.
Event Coverage
Wrap Up From Luxe Pack New York
Celebrating its 10th anniversary, Luxe Pack New York highlighted some of the beauty industry's most innovative luxury packaging options while hosting a record number of attendees.
Ingredients
Product Development Equals Constant Reinvention
Industry executives are taking a close look at creating sustainable and stable supply chains while creating new innovation or product categories. DuPont™ Natrafil® and Anisa International partnered to create efficiencies while introducing new brushes to the beauty industry.
Packaging
Case Study: Packaging That Inspires Confidence
Packaging makes the initial connection with consumers, and this means it requires a significant amount of consideration from brand owners on what kind of message it sends about the brand from the shelf.
Fragrance/Home
Speaking the Language of Beauty
It’s funny how history has a way of stepping in and shaping circumstances when least expected. Take the deceptively simple perfume bottle ...
Packaging
The Visual Signal
Making the products that make people look better look better.
Packaging
Beauty Typography: A Window Into Brand Personality
The variety of typography options available to beauty brands means you can say a lot—or a little—with the font your brand uses.
Ingredients
A Study in Brand Engineering
When starting the development process for a beauty brand, brand owners must establish core principles that will allow the building of all subsequent brand decisions.
Packaging
The Art of Packaging Gala Honors Shiseido
See photos from the gala event honoring Shiseido's contribution to beauty packaging.
Packaging
Sustainability Drives Game Changing Innovation in Beauty
With sustainability, social responsibility and environmental integrity as key components of the long-term operational landscape in beauty, new choices in ecologically friendly packaging could be a catalyst to a radical shake up of the packaging mix.
Packaging
Influence From the Outside
Packaging design inspiration can be drawn from nearly anything, but it's vital to remember that, in the end, it's still all about the brand building.
Ingredients
The Beauty Business is Not for Sissies
Launching a successful beauty brand takes more than just a good idea. It takes a well thought-out plans and strategy for your brand to be a genius—and not a disaster.
Ingredients
A Rush and a Push
Gearing up for the month's ahead, this month's issue focuses on outside influences on development and design, the process of product development, sustainability in beauty, the color cosmetic market and much more.
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