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2,139 Results
Type: Article
Section: Brands & Products
News
3 Secrets to Building a Powerful Logo
Color, shapes and symbols, and considerations beyond design.
Ingestibles/Supplements
Beauty Supplement Opportunities
Sixty-two percent of U.S. females say they would buy beauty supplements from their favorite beauty brand; are you ready to deliver?
Skin Care
Immunocosmetics for the New Normal
COVID-19 has influenced the way consumers take care of their skin.
Launches & Claims
Read the Label: Aveda's Color Conserve Daily Color Protect
This "Read the Label" looks at the ingredients and claims for Aveda's Color Conserve, Daily Color Protect. The brand uses eco-friendly ingredients such as green tea extract, babassu seed oil and castor seed oil.
Color Cosmetics
How to Start Your Own Beauty Trends
Brands should take charge to dominate their sector of the industry.
News
[interview] Inside Farmasi’s U.S. Expansion
With sales booming amid the pandemic, this Istanbul-based direct-selling beauty company prepares for future growth.
Color Cosmetics
Ensuring a ‘Green’ Personal Care Supply Chain
Brands are having to maneuver through the beauty world to bring consumers a natural product they love.
Consumers & Markets
Cosmetic Trends and Opportunities Post-COVID-19
Opportunities for cosmetic marketers post-COVID-19 were presented during a recent IFSCC webinar lecture given by Maite San Miguel, senior sales manager of the Miyoshi Group.
Color Cosmetics
Beauty Gets Local & Educational
The pandemic has created new opportunities for beauty brands to educate, connect and deliver value close to home.
Regulatory
Formulating on Trend: Lip Balm
Lip balms prevent lips from becoming dry, cracked and flaky, as this skin is much thinner than the rest of the body. To help remedy these problems, this "Formulating on Trend" advises including structuring agents, emollients, antioxidants and more.
Skin Care
Blue Light & Digital Aging
The need for protection from the light emitted by electronic screens will continue to expand.
Color Cosmetics
4 Steps to Starting a Beauty Brand
When considering a beauty brand launch, it’s important to figure out the nuts and bolts first.
Skin Care
Tech-driven Skin Care
Skin care is one sector with an emerging success story amid the pandemic, outperforming makeup and hair products.
Regulatory
Consumers’ Skin Care Ingredient Preferences
Survey data from more than 4,700 U.S. female-identifying beauty consumers on preferred ingredients, interests in new and alternative materials, and more.
Regulatory
Skin Care 2021
New ingredients, packaging formats and market-driven brand positioning are elevating beauty’s self-care leader.
Skin Care
Comparatively Speaking: Sun Care vs. Daily Proactive Skin Care
"The difference, in one sentence, is that sun care is only part of skin care. To be complete, skin care requires a need for daily proactive total skin care regimen."
News
Designing Inclusively: a How-to
Innovation in Universal Design comes not from narrowing down your “target audience,” but from broadening the scope of who your design serves.
Launches & Claims
Read the Label: BYBI's Clean Hands Moisturizing Antibacterial Spray
This "Read the Label" looks at the ingredients and claims for BYBI’s Clean Hands Moisturizing Antibacterial Spray. The brand claims that this product is a 65% alcohol, vegan sanitizing spray to moisturize, soothe and calm dry hands while reducing levels of bacteria.
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