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Section: Brands & Products > Color Cosmetics

Color Cosmetic Packaging and Today's Consumer

Trends that are affecting color cosmetic packaging today, tomorrow and in the future.

Bold looks and wellness-inspired claims are driving growth in color cosmetics, spurring a resurgence in the category.

The Return of Color: Capturing Growth

Color cosmetic sales are on the rise; here's how brands can leverage color micro-trends, from vivid pink lipsticks to sheer, tinted lip balms, as well as wellness-inspired claims.

Revlon Sales Climb for First Quarter of 2014

Revlon saw total net sales of $469.8 million (up 4.4% overall) for the first quarter of 2014.

The production departments for its oral care, makeup, lip balm and bubble bath bar ranges will be housed in one of the warehouse units that Lush has expanded into.

Lush Expands into 2 Warehouses to Strengthen Manufacturing Hub

The new warehouse units provide Lush with an extra 103,000 sq ft of space to boost its production and distribution capabilities.

“NeoTech Beauty is an answer to two major global consumer trends that our IMCD team has analyzed: Sustainability, and technology and science,' said Anne-Sophie Gardes, EMEA technical director at IMCD Beauty & Personal Care.

IMCD Unveils 6 NeoTech Beauty Concepts

“NeoTech Beauty is an answer to two major global consumer trends that our IMCD team has analyzed: sustainability, and technology and science," said Anne-Sophie Gardes, EMEA technical director at IMCD Beauty & Personal Care.

The U.S. cosmetics market is growing quickly, according to the latest Kline Group data.

U.S. Color Cosmetics Market Report

Kline provides total market value based on 2016 figures, as well as breakdown by category.

Color cosmetics brands are expanding into skin care ranges.

3 Color Cosmetics & Packaging Realities

Insiders chime in on the new normal.

Alexander Haunschild, senior vice president, Global Pigments Business

BASF Lets Its Colors Burst

Sit back in awe with color as BASF launched its Colors & Effects pigment brand. The brand complements five key industries and underlies the key strengths it brings to the market.

A More Colorful Shelf Presence

Staying ahead of color trends and forging new technologies and techniques leads to packaging with the greatest shelf impact.

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Morphe Debuts Individual Color Pots

The new Morphe Pressed Pigments come in 30 different shades with more than 80% pure pigment.

The formulations comprise vitamin C- and fatty acid-rich sea buckthorn oil, vitamin E to defend against environmental stressors, and barrier-supporting safflower oil, which is rich in linoleic and oleic acids.

Goop Jumps into Color Cosmetics

The five colors include Slipper (warm peach), Velveteen (soft mauve), Venus (soft fuchsia), Whiskey (warm terra-cotta) and Afterglow (soft berry).

Makeup sales have surged following the height of the pandeimic, but the category has returned with a cleaner, more sustainable ethos.

Color Cosmetics’ Clean, Sustainable & EfficaCious Makeover

A sales revival is accompanied by a refresh of ingredients, packaging and brand innovation.

Interest in color cosmetics took a dive in 2020 due to pandemic-related lockdowns, but regained momentum in 2021.

7 Trends for Color Cosmetics in 2022

Color cosmetics are making a comeback.

Credo's Exa adds clean inclusive color to the retailer's product mix.

Credo's Exa Offers Inclusive Clean Color Cosmetics

The retailer fills a perceived gap in its offerings.

Growth Forecasted for Color Cosmetics in Portugal

The color cosmetics market in Portugal is forecasted to see growth in upcoming years, despite a decreased spending capacity due to the difficult economy and increasing taxation.

The Biggest Claim in Color Right Now

Mintel beauty analyst Shannon Romanowski chose five hot color cosmetic products that are exemplifying one of beauty’s hottest trends.

Man shaving with electric razor

Transforming Norms: Spring 2016 Color Report Revealed

Season after season, Pantone Color Institute reports on leading color trends impacting all design industries, particularly cosmetics.

According to The NPD Group, prestige makeup sales revenue in the third quarter of 2022 surpassed 2019 unit and dollar sales, growing 15% in Q3 2022 and totaling $2.1 billion.

4 Trends Driving Color Cosmetics’ Pandemic Comeback

The color cosmetics comeback is still going strong as consumers experiment with bold pops of color and makeup that offers skin care benefits.

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