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Type: Article
Six Opportunities for Fragrance in 2010
P&G’s Steve Hicks discusses how the industry can survive and thrive in a difficult environment.
May 13th, 2010
Rethinking Fragrance: Part II
Today’s fragrances must match the brand DNA.
Aug 25th, 2014
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New Look Marks New Milestone for Centuries Old Fragrance House
Sozio will celebrate its 260th anniversary by introducing its new identity. The French fragrance house, is scheduling to unveil its new logo during industry trade shows throughout the year. The new identity comes amidst an exciting period of growth for the company.
Mar 30th, 2018
Speakers Christine Dagousset (Chanel, Inc.) and Veronique Gabai-Pinsky (The Estée Lauder Companies, Inc.).
When It’s Ready, It’s Perfect: a New Fine Fragrance Market Reality
Speakers from Chanel and Estée Lauder relayed information on building a lasting fragrance at the CEW's Time-Defying Scents panel.
Aug 3rd, 2011
Prestige fragrance sets featuring scented candles posted U.S. sales of $1.6 million in 2020, representing 62% year-over-year growth, per NPD.
Fragrance & Well-being in the New Normal
Stress relief is driving a scent-centric wellness trend, and savvy suppliers are on board.
May 3rd, 2021
Edible Perfume Melds Flavor and Fragrance
Ingredient company Beneo pairs with a Bulgarian confectionery company Alpi to create a rose-scented candy.
Aug 23rd, 2011
Companies are developing new means of sampling in-store and beyond.
Fragrance Discovery in the New Reality
The technology revolution behind today’s sampling and product discovery experiences.
Aug 4th, 2020
The Fragrance Horizon: 2009 and Beyond
Consolidation, core lists, raw materials, the economy, growing customer demands, all things green, and functional flavors and fragrances.
Jan 29th, 2009
Live from New York: Fragrance Online Presence Expands
As Firmenich launches a mobile version of its OsMoz Web site for the new iPhone 3G, fragrance industry professionals and marketers join in a panel to discuss the importance of generating Web buzz for consumers.
Dec 10th, 2008
The Case for Fragrance Family Loyalty
New research uncovers a clear method for connecting consumers to the scents they will love.
May 23rd, 2012
Scentbird is remaking the fragrance retail experience, one bottle at a time.
Solving the Fragrance E-commerce Problem
How the consumer experience can be enhanced online for today's tastes.
Aug 23rd, 2016
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Why is Fragrance Outperforming Skin Care?
Highlights from CEW's NPD year in review and trend forecast show just how much changed between 2013 and 2015.
Feb 15th, 2016
Unilever and Fragrance: Emotion and Function
Scenting personal, home and oral care brands for a changing world.
May 13th, 2010
Do Candle Colors Trump Fragrance?
Depending on whom you ask, color is either the first or second reason for selecting a candle for use in the home.
Aug 28th, 2008
From Givaudan's advanced MoodScentz+ platform to VEXA Beauty's peptide-infused perfumes, companies are exploring the intersection of science, emotion, and scent.
Innovations in Fragrance: Mood-Enhancing Scents and Cutting-Edge Launches
Explore the latest innovations in the fragrance industry entering into the summer of 2025, from mood-enhancing technologies like Givaudan’s MoodScentz+ to peptide-infused perfumes and skin-friendly scents.
Jun 11th, 2025
Scent Sleuth: Holiday Fragrance Mania
Aug 8th, 2008
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Vive la Organic Fragrance and Beauty
From luxury to biotechnology, French organic brands are leading innovation.
Jun 17th, 2016
Performance of Fragrance Impinges On More Than Scent
For premium fragrances, distinctive packaging and positioning keys; increasingly important to connect with the consumer on a more emotive level.
Sep 6th, 2011
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