<?xml version="1.0" encoding="utf-8"?><urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9" xmlns:news="http://www.google.com/schemas/sitemap-news/0.9" xmlns:image="http://www.google.com/schemas/sitemap-image/1.1" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://www.sitemaps.org/schemas/sitemap/0.9 http://www.sitemaps.org/schemas/sitemap/0.9/sitemap.xsd http://www.google.com/schemas/sitemap-news/0.9 http://www.google.com/schemas/sitemap-news/0.9/sitemap-news.xsd"><url><loc>https://www.gcimagazine.com/brands-products/color-cosmetics/news/22972089/elf-is-still-growing-fastbut-the-growth-engine-is-changing</loc><news:news><news:publication><news:name>Global Cosmetic Industry</news:name><news:language>en</news:language></news:publication><news:publication_date>2026-08-10T15:08:52.000Z</news:publication_date><news:title>e.l.f. Is Still Growing Fast—But the Growth Engine Is Changing</news:title></news:news><image:image><image:loc>https://img.gcimagazine.com/mindful/allured/workspaces/default/uploads/2026/08/031626-muse-sl-family-v2-alt-comp-final-rgb.1exomxG3Aw.jpg?auto=format%252Ccompress&amp;q=70</image:loc><image:caption>e.l.f. Cosmetics, e.l.f. Skin and Bubble recently announced a limited-edition skin care-makeup hybrid collection featuring three community-inspired products.</image:caption></image:image></url><url><loc>https://www.gcimagazine.com/brands-products/hair-care/news/22972087/nutrire-takes-scalpfirst-hair-wellness-to-ulta-beauty</loc><news:news><news:publication><news:name>Global Cosmetic Industry</news:name><news:language>en</news:language></news:publication><news:publication_date>2026-08-10T14:57:23.000Z</news:publication_date><news:title>Nutrire Takes Scalp-First Hair Wellness to Ulta Beauty</news:title></news:news><image:image><image:loc>https://img.gcimagazine.com/mindful/allured/workspaces/default/uploads/2026/08/nutrire.EEX8XlJogn.jpg?auto=format%252Ccompress&amp;q=70</image:loc></image:image></url><url><loc>https://www.gcimagazine.com/brands-products/skin-care/news/22972018/footlogix-footlogix</loc><news:news><news:publication><news:name>Global Cosmetic Industry</news:name><news:language>en</news:language></news:publication><news:publication_date>2026-08-10T13:43:29.000Z</news:publication_date><news:title>Footlogix Levels Up with New Spiraleen+</news:title></news:news><image:image><image:loc>https://img.gcimagazine.com/mindful/allured/workspaces/default/uploads/2026/08/nail-tincture-7t-can-box.Sw3jq9FpCC.png?auto=format%252Ccompress&amp;q=70</image:loc></image:image><image:image><image:loc>https://img.gcimagazine.com/mindful/allured/workspaces/default/uploads/2026/08/peeling-skin-7-can-box.nrZipXiNPl.png?auto=format%252Ccompress&amp;q=70</image:loc></image:image><image:image><image:loc>https://img.gcimagazine.com/mindful/allured/workspaces/default/uploads/2026/08/nailtinc-exp.tQ3nWIewZU.png?auto=format%252Ccompress&amp;q=70</image:loc></image:image><image:image><image:loc>https://img.gcimagazine.com/mindful/allured/workspaces/default/uploads/2026/08/roughskin-exp.JBylWCp6OA.png?auto=format%252Ccompress&amp;q=70</image:loc></image:image><image:image><image:loc>https://img.gcimagazine.com/mindful/allured/workspaces/default/uploads/2026/08/footlogixgroupshot.LPkhFiQ3nL.png?auto=format%252Ccompress&amp;q=70</image:loc></image:image><image:image><image:loc>https://img.gcimagazine.com/mindful/allured/workspaces/default/uploads/2026/08/peelingskin-exp.S7JjGGwzLr.png?auto=format%252Ccompress&amp;q=70</image:loc></image:image></url></urlset>