https://www.gcimagazine.com/companies/news/22969093/actives-international-actives-international-names-michelle-carrillo-ceo-to-accelerate-innovationled-growthGlobal Cosmetic Industryen2026-06-17T18:01:21.000ZActives International Names Michelle Carrillo CEO to Accelerate Innovation-Led Growthhttps://img.gcimagazine.com/mindful/allured/workspaces/default/uploads/2026/06/1000012216.TNkOTh1cVm.jpg?auto=format%252Ccompress&q=70Actives International has appointed Michelle Carrillo as CEO, signaling a new phase of expansion focused on science-driven, solution-based ingredient innovation.https://www.gcimagazine.com/brands-products/devices-tech/news/22969043/loral-goes-allin-on-ai-openai-deal-extends-from-chatgpt-commerce-to-microbiome-discoveryGlobal Cosmetic Industryen2026-06-17T14:06:41.000ZL'Oréal Goes All-In on AI: OpenAI Deal Extends From ChatGPT Commerce to Microbiome Discoveryhttps://img.gcimagazine.com/mindful/allured/workspaces/default/uploads/2026/06/adobestock-777788509-editorial-use-only.XJjOEW6Asq.jpg?auto=format%252Ccompress&q=70SkinCeuticals, CeraVe and Garnier will participate in OpenAI's global advertising pilot, placing L'Oréal among the first beauty companies experimenting with AI-native advertising at the moment of consumer intent.https://www.gcimagazine.com/brands-products/hair-care/news/22968925/elf-dives-into-hair-with-mass-entry-prestige-play-and-a-610-disruption-bet-in-a-split-hair-marketGlobal Cosmetic Industryen2026-06-15T23:39:03.000Ze.l.f. Dives Into Hair with Mass Entry, Prestige Play and a $6–$10 Disruption Bet in a Split Hair Markethttps://img.gcimagazine.com/mindful/allured/workspaces/default/uploads/2026/06/0726-press-dare-launch1.gGuban16ut.jpg?auto=format%252Ccompress&q=70The brand’s entry strategy leans heavily on existing goodwill. In cosmetics and skin, e.l.f. has built a reputation for “dupe-level” performance at ultra-accessible prices, reinforced by strong community engagement and consistently positive trial behavior in adjacent categories. Early hair test-and-learn drops reportedly saw 96% positive sentiment and high new-to-brand conversion—fuel that helped validate the expansion.https://img.gcimagazine.com/mindful/allured/workspaces/default/uploads/2026/06/group-photo-final.txA4cMAAWz.jpg?auto=format%252Ccompress&q=70The positioning is familiar e.l.f. logic—high perceived value, aggressively accessible pricing, and a strong cultural halo built from its cosmetics and skin care businesses.