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Consumers & Markets
Fragrance/Home
Amid Challenging Fiscal 2025, Coty Charts 2026 Turnaround with Innovation in Fragrances, Amazon and TikTok Sales
While the company expects a "healthier business improvement" in fiscal 2026, it has revised its guidance for fiscal 2025.
Testing
The Misleading Beauty Befores and Afters That Even the Pros Miss
Skin Care
Seed Oils Join Beef Tallow in the Beauty Ingredient Culture Wars
Latest
Sun Care
Beautifying Sun Protection in 2025: Top Innovation Targets
From emerging ingredient technologies and testing methods to unique formats, SPF-powered beauty is leveling up.
Consumers & Markets
How Will Technology Change the Beauty Industry? - Insider Insights
Testing
Beauty Before-and-Afters: How Better Imagery, AI, Social Media and Testing Are Changing the Game
“A high-quality before and after image offers a huge range of benefits. It pushes transparency. You’re no longer stating a claim, you’re demonstrating it."
Sponsored
Baralan at Luxe Pack NY: New Launches & Innovative Solutions
Discover Baralan’s latest packaging innovations at Luxe Pack NY, May 7th–8th. Visit Booth C03 to explore 3D decoration, new collections, and a future shaped by Italian excellence.
Consumers & Markets
Asian American, Native Hawaiian, and Pacific Islander Consumers Are Redefining Beauty Trends: NielsenIQ Report Analysis
AANHPI consumers are reshaping the global beauty industry, driving trends like K-beauty and Ayurvedic practices while significantly influencing spending habits and digital engagement.
Consumers & Markets
How TikTok and Social Platforms Are Transforming Brand Strategies: Q&A with Cecilia Gates, CEO of GATES Creative
Discover how platforms like TikTok are reshaping beauty marketing with insights from Cecilia Gates, CEO of GATES Creative. Explore trends, influencer collaborations, and AI-driven strategies for deeper consumer engagement.
Consumers & Markets
TikTok-Fueled Trends in the Fight Against Wrinkles
The latest anti-aging trends are being driven by TikTok, featuring everything from at-home wrinkle patches to collagen gel masks. Younger generations are reshaping the skin care industry with innovative, non-invasive solutions.
Consumers & Markets
US Teen Beauty Spend Hits New Record. Their Economic Worries Are Spiking, Too.
New data shows that just a handful of brands have a 20% or greater share of teen preference in their categories, including e.l.f. in color cosmetics, Bath & Body Works in fragrance (which is undergoing something of a comeback) and CeraVe in skin care.
Consumers & Markets
Beauty Ingredients in 2025: What Consumers Want and the Trends Driving Innovation
Beauty consumers prioritize trusted skin care ingredients alongside trendy innovations. Ingredient trends, biotech advancements, and clear marketing claims play a key role in building trust.
Consumers & Markets
Beauty in 2025: Growing Trends and Consumer Priorities
The beauty industry continues to display resilience and adaptability, cementing its position as a key driver across consumer goods and prestige markets.
Bath & Body
How Gen Alpha is Shaping the Future of the Body Care Industry
Discover how Generation Alpha's values, tech-savvy nature, and $5.46 trillion economic potential are driving innovation in the body care industry.