Feb 20, 2015 | 03:20 PM CST
By: Sheri L. Koetting
Beauty marketers are often looking to start a new product line, create a line extension or rebrand an existing offering. Even with laser-focused objectives, there is often uncertainty as to how to navigate the specific steps within the design process.
Feb 16, 2015 | 11:59 AM CST
By: Nancy Jeffries
Cosmetic Executive Women and The NPD Group partnered for the third consecutive year to share the 2014 Beauty Industry Review and 2015 Forecast. The presentation captures the trends and tendencies of today’s lifestyle consumer.
Feb 14, 2015 | 03:13 PM CST
By: Denise Herich
A look at the products and brands that made the biggest impact in her world in 2014 and how they are shaping her current desires.
Feb 12, 2015 | 02:45 PM CST
By: Valeria Cole
Regardless of industry, consumers want products that are effective, that create new value, that match their own values and an experience that is fun, informative and simple.
Feb 26, 2015 | 11:00 AM CST
Shiseido teams with IBM to provide its beauty consultants mobile apps designed to improve the way they work; company relies on mobile apps to influence future product development and allow consultants to socially connect with each other, better serve their consumers.
Feb 25, 2015 | 10:55 AM CST
After keynoting in 2014, Cuban returns the July 2015 event to share lessons of both winning and losing in the business world.
Feb 25, 2015 | 10:24 AM CST
MeadWestvaco Corporation launched its third annual study of the impact of packaging on product satisfaction and consumer purchasing behavior; current study examined the attitudes of consumers in five markets and shows packaging continues to hold significant importance for global consumer satisfaction, with a strong link to purchase intent and brand loyalty.
Feb 24, 2015 | 11:26 AM CST
Less centralized, company saw its efficiencies and processes improved, and a stronger focus on its 10 core countries has been established; customer base grew by more than 25%, while marketing costs were reduced by 33%.
Feb 24, 2015 | 10:31 AM CST
Thia Breen, group president of North America for The Estée Lauder Companies, assumes new position; vice chairs also elected.
Feb 24, 2015 | 10:13 AM CST
More than 300 award entries across 10 categories were received from brands.
Feb 24, 2015 | 09:26 AM CST
Former Yes To CEO Joy Chen chosen to lead the marine-based skin care brand; ability to drive sales and profit growth in demanding, complex turnaround situations cited in decision to appoint her to lead H2O+.
- Mar 05-08, 2015Natural Products Expo West 2015Anaheim, CA, USA
- Mar 11, 20152015 Insiders' Choice Beauty Awards Product DemoNew York, NY
- Mar 19, 2015CEW West Coast Presents: The NPD Group’s 2014 Year in Review and Trend Forecast Santa Monica, CA
- Mar 19-22, 2015Cosmopack 2015 at Cosmoprof Worldwide BolognaBologna, Italy
- View Full Calendar