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Apr 14, 2015 | 08:02 AM CDT

What’s the StoryScore?

By: Martyn Tipping

Quantitative measure of storytelling give brands a more meaningful understanding of how well their social content is performing.

Apr 14, 2015 | 07:56 AM CDT

Millennials and Brands

By: Jeri Smith

What’s a brand marketer to think and, more importantly, what are they to do?

Apr 14, 2015 | 07:42 AM CDT

It’s All About Moisturization: Consumer Insights Through Social Media

By: Sourabh Sharma

Data demonstrates the need for face care brand owners to focus on channels that are more talked about and to create meaningful retail partnerships.

Apr 14, 2015 | 07:22 AM CDT

The Feel of It: Packaging With Sensory Clues

By: Sara Mason

Designing a sensory experience into packaging and providing sensory cues about the product within are powerful ways to connect with the consumer at shelf.

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Apr 28, 2015 | 01:57 PM CDT

Skincare 2015: Asian-led Innovation, Oils, Niche Brands & Segments

Results of a recent Euromonitor analysis.

Apr 28, 2015 | 01:34 PM CDT

Elysée Scientific Cosmetics Turns 92

Company celebrates 14 years on HSN.

Apr 28, 2015 | 12:45 PM CDT

Apr 28, 2015 | 12:39 PM CDT

Japan-Barcelona Partnership on Beauty

Competitive cluster inks new deal.

Apr 28, 2015 | 12:32 PM CDT

Apr 28, 2015 | 12:01 PM CDT

Applied Propanediol

DuPont Tate & Lyle Bio Products Co. LLC has announced the third annual Zemea Innovation Award winners celebrating formulation breakthroughs featuring Zemea propanediol, a preservative-boosting humectant and solvent.

Apr 28, 2015 | 11:53 AM CDT

Thoro Takes Packaging Awards

Honored in five categories.

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