Beauty & Well-being Drive Unilever Q1 2024 Results

The health and well-being sector was boosted by brands like Nutrafol and Olly, while prestige beauty benefited from strength at Tatcha, Hourglass and Living Proof.
The health and well-being sector was boosted by brands like Nutrafol and Olly, while prestige beauty benefited from strength at Tatcha, Hourglass and Living Proof.
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Beauty and well-being sales dominated Q1 2024 Unilever sales, rising 3.1% year-over-year (faster than any other sector) to €3.2 billion (driven by a 5.6% volume gain and 1.7% price increase); personal care, meanwhile, increased 0.4% year-over-year to €3.4 billion.

Across the company, sales volumes and prices both climbed 2.2%.

Of the results, CEO Hein Schumacher noted, "In beauty and well-being, we are focused on three key priorities that will drive the unmissable superiority of our brands: elevating our core hair care and skin care brands to increase premiumization; fueling the growth of prestige beauty and health and well-being with selective international expansion; and continuing to strengthen our beauty and well-being capabilities."

Top performers included hair care, particularly the Dove brand, Sunsilk and TRESemmé.

Skin care was driven by the markets of India, offset by North Asia declines. The sector also benefited from Vaseline and Pond's.

The health and well-being sector was boosted by brands like Nutrafol and Olly, while prestige beauty benefited from strength at Tatcha, Hourglass and Living Proof.

Finally, personal care results were supported by deodorants, including full-body solutions. At the same time, skin cleansing was flat. That said, Dove grew in the high-single digits while oral care was boosted in particular by Closeup.

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