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Counteract Counterfeits

By: Rick Van Arnam, Esq.
Posted: October 2, 2007

page 5 of 5

8.  Be aggressive with the law.

While litigation can be expensive and time-consuming when compared to the prevention steps mentioned above, many remedies exist, in both civil and criminal law, at the federal and state court levels. Under the right circumstances, these remedies can be effective. At a minimum, always send cease and desist letters.

Governments are working together on the international level to convince countries that are lax on intellectual property rights enforcement that stamping out counterfeiting is in the best interest of all nations. In addition to supporting criminal and terrorist activities in those countries, counterfeiting endangers consumer health and safety, diminishes tax revenues and discourages foreign investment.

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