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Scent Sleuth: The Fragrance Dilemma

By: Nancy C. Hayden
Posted: April 2, 2007

page 3 of 3

In some cases ours is still a personality driven industry, and the fallout is yet to occur. Many of the large suppliers will miss out on serving that one entrepreneur who makes it big. In such a case, the small boutique oil houses will be there to fill in the gap and become a brand’s successful business partner.

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