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Management

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Mar 26, 2013 | 04:02 PM CDT

CEO Panel to Help Kick Off CPNA

Cosmoprof North America is featuring the PBA CEO panel as part of its offerings this year, discussing opportunities in the professional beauty sector.

Mar 25, 2013 | 12:01 PM CDT

The Second Moment of Truth

By: Jim Perry

Purchase engagement represents the first moment of truth between a product and a consumer, but the actual application of the product represents a potentially even more important second moment of truth.

Mar 25, 2013 | 11:34 AM CDT

Sample Packaging Engagement

By: Abby Penning

Engaging consumers with new or revamped products can be difficult, but developing distinct sampling programs with engaging sample packages is definitely a good start.

Mar 22, 2013 | 04:48 PM CDT

Strength in Innovation

By: Anisa Telwar

How creative thoughts and actions lead to revolutionary products.

Mar 21, 2013 | 04:11 PM CDT

Seminars, Special Events Highlight Luxury Packaging at Luxe Pack New York

Growing in exhibition space and exhibitors, the event focuses on bringing luxury packaging innovations and trends to the beauty/cosmetics/fragrance, personal care, food, wine and spirits, fashion/accessories, jewelry/watches and more.

Mar 19, 2013 | 12:16 PM CDT

New Chief Marketing, Digital Exec for Sephora

Julie Bornstein has been promoted to chief marketing and digital officer for the beauty specialty retailer.

Mar 19, 2013 | 11:47 AM CDT

Zappos Tour a New Option for Cosmoprof North America 2013

Attendees to the 2013 Cosmoprof North America (CPNA) event in July can take a tour of the Zappos' headquarters in Las Vegas during the show through a collaboration with the online retailer, CPNA and the PBA.

Mar 14, 2013 | 11:58 AM CDT

Shiseido Making Company Structure Changes

The company is is implementing administrative changes, including transferring designated personnel members, to enhance company initiatives to devise and accelerate the promotion of the company’s environmental strategies, as well as create synergies in tandem with company-wide corporate social responsibility (CSR) activities.

Mar 14, 2013 | 11:47 AM CDT

Sephora and Benefit Team Up for Beauty Insider Benefit

A pair of Benefit product are being featured as birthday gifts for members of Sephora's Beauty Insider program for 2013.

Mar 13, 2013 | 03:15 PM CDT

Get a Glimpse: A Beauty Trend Preview from in-cosmetics

By: Imogen Matthews

The Marketing Trends seminars at the 2013 in-cosmetics event in Paris are set to guide beauty brands through the use of water in products; marketing to emerging demographics, countries and regions; developing products for the long-term; and much, much more.