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Innovation Drives Sales Growth

By: Imogen Matthews
Posted: October 13, 2008, from the March 2006 issue of GCI Magazine.

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Patch technology is being used for on-the-spot skin care and body care treatments for a range of purposes. In Japan, Lifecare’s Transepidermal Water Loss Test Patch consists of five skin moisture level checker patches that measure transepidermal water loss. The patch is left on the skin for 5–10 minutes when the moisture level is shown on the indicator. Other patches in the range are the pH Test Patch and Sebum Test Patch.

L’Oréal has launched a continuous diffusion patch to target cellulite as part of its Body Expertise range, on sale in the United Kingdom. The single use patches, which should be worn three times a week for up to eight hours a day, contain caffeine CX, said to promote cutaneous microcirculation.

Patch technology also is being used as a method of measuring the levels of UV rays in a range of products from France called Indicateurs d’Exposition Solaire. Before sun exposure, the patches appear pink on the skin and sun protection then can be applied to the skin and patch. Blue indicates the correct level of UV, brown that the user must reapply sun protection, and orange that the user has been in the sun too long and needs further skin protection.