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New in Innovation (page 11 of 27)
Jul 27, 2012 | 09:29 AM CDT
New Report Promotes the Need for Mid-tier Beauty Products
Taking an up-close look at beauty pricing dynamics, the SymphonyIRI report details how savvy marketers can take advantage of an opportunity to provide consumers with meaningful mid-tier product beauty options.
Jul 26, 2012 | 11:44 AM CDT
Sephora and Pantone Collaborate on System That Matches Foundation to Skin Tone
Called the Sephora + Pantone Color IQ, the system is a foundation-matching solution aimed at offering Sephora customers the perfect match foundation.
Jul 26, 2012 | 11:34 AM CDT
P&G Names New Global Business Development Leader
Laura Becker will take on the role, in a division that has helped develop products such as Clairol Foam, Olay Smooth Finish, Olay Regenerist and CoverGirl LashBlast Mascara.
Jul 19, 2012 | 10:41 AM CDT
L'Oréal USA Women in Digital Honors Female Tech Leaders
Participatingin the NEXT Generation Awards, the beauty giant honored women who are using digital technology to help drive the beauty industry.
Jul 17, 2012 | 11:30 AM CDT
Consumers Seeking ‘A Life in Balance,’ According to Trend Report
Taking steps to restore and recharge are keys to achieving and sustaining a better life, consumers say in new study from fragrance company Arylessence on American consumer attitudes and behaviors.
Jul 11, 2012 | 09:44 AM CDT
Mary Kay Promotes Its Virtual Makeover App
An extension of the beauty company's popular online makeover tool, the app is optimized for smart mobile devices and further encourages digitially engaged shopping.
Jul 10, 2012 | 10:31 AM CDT
Packaging Lessons From the One-handed World
By: Kelley Styring
In studying one-armed and -handed consumers, opportunities for better packaging convenience and innovation quickly arise.
Jul 09, 2012 | 03:55 PM CDT
The Truth of Change and Passion
By: Jeff Falk
Passion for beauty brand doesn't just come from consumers. It also has to come from brand owners and developers, and sustaining that passion requires constant innovation.
Jul 09, 2012 | 11:38 AM CDT
Revlon Debuts Digital Marketing Platform Encourages Women to Experiment With Makeup
Called the Revlon Expression Experiment, the platform will feature a series of engagement options for consumers to use to interact with the beauty brand.
Jul 09, 2012 | 11:13 AM CDT
ICMAD Looks at Beauty Industry Trends, Challenges at Cosmoprof
The cosmetic organization will participate in three different sessions at the North America event in Las Vegas.