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Innovation

New in Innovation (page 2 of 51)

Jun 26, 2014 | 10:19 AM CDT

Beauty Sampling Gaining Importance in Today’s Consumer Culture

A conference session at the 2014 Cosmoprof North America event will focus on how beauty sampling can help boost sales.

Jun 24, 2014 | 03:43 PM CDT

Optimizing Green Packaging

By: Sara Mason

The opportunities for making a brand’s packaging more green may seem endless, which is why it is important to find something that is just right for your brand and its products.

Jun 24, 2014 | 02:23 PM CDT

Who Moved My Eye Shadow?

By: Denise Herich

Even power players can’t just stand still and expect to lead in the beauty industry.

Jun 24, 2014 | 02:12 PM CDT

The Allure of Advocacy for Maximum ROI

By: Ben Cesare

Engaged, loyal consumers who serve as advocates for a brand are really a marketer’s best friend—but knowing how to recruit, maintain and build off of them is the key for successful ROI.

Jun 24, 2014 | 11:49 AM CDT

Think About Direction...

By: Jeff Falk

Is there a true meaning for "green"?

Jun 24, 2014 | 10:20 AM CDT

New York Showroom, Star Supplier Status, and More Beauty Packaging News and Launches for Late June 2014

Celebrants gather in Fusion Packaging's new New York showroom

Fusion Packaging debuts a new showroom in New York City, Topline Products expands manufacturing in Mexico, Quadpack develops a new tottle, and more beauty packaging news.

Jun 23, 2014 | 03:33 PM CDT

CEW Hosts Skin Care’s Power Players

By: Nancy Jeffries

Leading skin care executives from Clarins, Clinique and Elizabeth Arden shared details on trends, issues and improvements being made in one of the most lucrative categories in the beauty industry.

Jun 23, 2014 | 11:03 AM CDT

CEW Debuts Revamped Website, New Member Features

The beauty industry organization also is launching its new Member Connect resource, helping the beauty industry to network more effectively.

Jun 20, 2014 | 03:30 PM CDT

Stop Making Scents?

By: Charles Cronin and Claire Guillemin

Ephemeral copyright protection for fragrances.