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New in Innovation (page 22 of 51)
Jul 10, 2013 | 02:51 PM CDT
By: Sheri L. Koetting
There are a unique set of challenges in repositioning a brand, but having a process that keys in on objectives, needs and brand facets that need to remain unchanged helps ensure a smooth ride.
Jul 10, 2013 | 02:41 PM CDT
By: Sarah Hoit
As consumer behavior shifts, so does their perception of products. Make sure your packaging is playing to its best advantage.
Jul 10, 2013 | 01:39 PM CDT
By: Jeff Falk
Although structure is important to business and product development, the ability to be fluid and change as needs arise is more important than ever.
Jul 03, 2013 | 04:32 PM CDT
By: Abby Penning
The 2013 Women's Health Beauty Awards breakfast event featured a panel of social media forerunners discussing how to engage consumers via brand social media outreach in ways that are not only unique and relevant, but also helpful to the brand.
Jul 03, 2013 | 11:21 AM CDT
By: Nancy Jeffries
Execs from Maybelline New York walked through the importance of brand building, new product development, marketing and market development and much more, highlighting key partnerships and star products, at a CEW Women and Men in Beauty Series event in New York.
Jun 28, 2013 | 02:02 PM CDT
Twenty beauty brands will participate in the new beauty sampling program available at Cosmoprof North America for 2013.
Jun 24, 2013 | 08:54 AM CDT
Could a P&G-Beiersdorf merger be in the future?
Jun 21, 2013 | 09:48 AM CDT
The global marketing competition for students around the world focused on the hair care and styling category for L'Oréal Paris' ASEAN markets for its 2013 edition.
Jun 20, 2013 | 10:18 AM CDT
According to Maud Pansing, vice president of global beauty for Amway, "Our aim is to lead the charge toward beautifying the direct-selling channel."
Jun 19, 2013 | 02:46 PM CDT
At the 9th edition of Mazur Group's Beauty Biz Roundable (BBR), beauty industry leaders met, mingled, presented and discussed a variety of industry-relevant topics, including growing distribution, evolving products, ingredients and much more.