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New in Innovation (page 27 of 52)
Apr 26, 2013 | 04:51 PM CDT
By: Ada Polla
As a beauty brand owner, marketer or developer, you have to love your brand. But when it’s time for a change, how do you stay on track and be objective?
Apr 26, 2013 | 03:41 PM CDT
By: Lisa Doyle
Private label beauty lines work hard to rise to the challenges of swaying skeptics.
Apr 26, 2013 | 02:06 PM CDT
By: Marc S Levitt
How to effectively market the technology behind your products.
Apr 26, 2013 | 01:42 PM CDT
By: Jeff Falk
Miscalculating a brand position, disregarding or not knowing core customers, and misreading or forsaking the trends and drivers influencing other desired customer groups can have serious consequences.
Apr 22, 2013 | 03:32 PM CDT
Highlights from the report include strong growth in the consumer products, L'Oréal Luxe and active cosmetics divisions, while professional products weakened. Also, the company saw new records for market share in Western Europe and North America.
Apr 12, 2013 | 01:17 PM CDT
The beauty company laid out its plans for attracting the next generation of Chinese luxury consumers, namely with the introduction of innovations like Clarisonic and Yves Saint Laurent Beauté.
Apr 12, 2013 | 09:43 AM CDT
Euromonitor International beauty and personal care analyst Nicole Tyrimou identified top beauty industry consumer trends for the year, including the importance of bespoke skin care, shifting hair care attitudes, the evolution of BB creams, and more.
Apr 10, 2013 | 11:12 AM CDT
The global cosmeceutical market offers huge potential among the Asian countries, such as Japan, China and India, which are set to attract major players in future.
Apr 10, 2013 | 11:06 AM CDT
This supplement from digital think tank L2 takes a deeper dive into industry trends and best practices in the EU 5 (France, Germany, Italy, Spain and the U.K.) hair care and color market.
Apr 09, 2013 | 11:50 AM CDT
The ShopperLab of Henkel Ibérica is a new initiative from Henkel that looks at shopper marketing and consumer behavior in-store.