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Innovation

New in Innovation (page 48 of 51)

Jan 27, 2009 | 10:01 AM CST

Calvin Klein Fragrances Launches Online Brand Experience

Interactive Web site features widgets that can migrate from the site to users' social networking pages, allowing them to experience the brand in their own online worlds.

Jan 27, 2009 | 09:53 AM CST

Schering-Plough Signs Spokesmodel for Sun/Skin Repair Product

Brooke Shields to be the face of Coppertone's new sunscreen featuring antiaging ingredients.

Jan 08, 2009 | 02:32 PM CST

Virtual Reality Tool Guides Consumers in Cosmetic Purchases

IBM and EZFace introduce tool that virtually applies product to digital image of consumer at the beauty counter.

Jan 07, 2009 | 04:40 PM CST

20 To Know

By: Karen A. Newman, Jeff Falk, Leslie Benson

It takes a lot of creative, capable people to build and power the exciting and dynamic beauty industry. Every year the editors of GCI magazine meet or hear from hundreds of you who keep us pretty optimistic about the future. Presented here are 20 who captured our imaginations in 2008.

Dec 12, 2008 | 09:05 AM CST

CVS/pharmacy Recognized for Retail Concept; Brand Partnerships

Retail model cited as natural evolution of the retailer within the beauty category; award recognizes strategy of partnering with prestige and niche beauty brands.

Dec 10, 2008 | 04:20 PM CST

Inspiration is All Around

By: Karen A. Newman

From floor tiles to flip phones, Gail Boye finds new product ideas in everyday objects for Avon’s Mark brand.

Nov 13, 2008 | 05:31 PM CST

Creating Customer-Centric Fragrance Market Epiphanies

By: Leslie Benson

Camille McDonald, president, brand development, Bath & Body Works, kicks off the 2008 Fragrance Business Conference with a call to action for the fragrance industry...

Nov 05, 2008 | 02:36 PM CST

In My Opinion: Air Care—Imagination vs. Regulation

By: Jill Belasco

As the air care business has grown, so too has regulatory oversight. To succeed, being innovative in approaching both technologies and consumers is key.

Oct 31, 2008 | 12:07 PM CDT

Croda Dedicates Skin Care, Industrial R&D Centers

Croda Inc. announced the official opening and dedication of two new innovation centers--the Atlas Point Commercial Center for skin care, and the William C. Griffin Innovation Center for industrial R&D labs.

Oct 14, 2008 | 11:43 AM CDT

First Impressions

By: Sara Mason

Innovation in cosmetic sample packaging allows marketers to convey the benefits, attributes and value of a product brand to the consumer.