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Inside Tricoci Spas' Nature’s Alternative Line: Q&A with Elaine Sauer

Posted: March 31, 2008
With nearly 20 years experience working in the spa industry, Elaine Sauer began her career as a spa trainer for the Midwest Aveda distributor Salon Systems, as well as the general manager of Kiva Spa and as the regional sales and training manager for Murad, Inc. In 2004, Sauer received her CIDESCO diploma. She now oversees Elizabeth Arden Red Door Spas and Mario Tricoci Hair Salons & Day Spas as the corporate spa director for Red Door Spa Holdings. Sauer spoke with GCI magazine about Tricoci Spas and the new skin care line she helped create and launch this year—Nature’s Alternative.

GCI: What is unique about Mario Tricoci Hair Salons and Day Spas?

Elaine Sauer: We were just voted “Best Spa” from FOX News viewers in Chicago. They like the consistency of service. For myself, I love the innovation and the opportunity to move through trends.

GCI: How do your new Nature’s Alternative skin care products fill a need in the spa industry?

Elaine Sauer: Our line development was created with the end user in mind and what our guests are looking for in terms of their needs, which are effective, easy and advanced formulas. We have several audiences in terms of skin care types: blemish-prone, aging, and—rising in the Midwest—is the rosacea or delicate skin conditions.