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State of Packaging 2010

By: Jeff Falk
Posted: August 31, 2010, from the September 2010 issue of GCI Magazine.

page 5 of 17

Sustainability is also a large factor in terms of packaging selection. We offer many options for our customers on this front—from PCR to lighter gram weight to decorating techniques or helping with logistics—and are always willing to explore ways to make their package more environmentally conscious.

DiPietro: Because of the wide range of industries we serve, there are a number of global trends that influence or guide our R&D initiatives.

There is an increasing emphasis on having products that are compliant with chemical legislation on a global basis. The implementation of REACH in the European Union and the debate about U.S. changes to TSCA make it imperative companies choose suppliers that have extensive knowledge of global chemical legislations and can help customers ensure they use safe and regulatory-compliant materials.

Today, whenever DayGlo develops new products, we always look closely at these regulations and design materials in order to make sure we address the broadest possible global scope. Sustainability has become less of a trend, so to speak, and is now an integral way of conducting business.

Bakic: We believe one of the primary drivers and challenges of today’s world is that target groups get smaller and more and more diverse, and that companies need to address these groups with even more specific offerings. This, in turn, will make it even more difficult to differentiate yourself from competition and leads to a tremendous level of complexity within organizations. The one who will manage this complexity the most efficient way and who will find the right balance between customer satisfaction and efficiency will win customer recognition and be rewarded. As a full-service packaging provider, we can help our customers to take care of this complexity.