GCI Magazine

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New in Packaging

Oct 27, 2014 | 12:22 PM CDT

November 2014 Packaging Launches from Fusion Packaging, Aptar and More

Launches include mini airless pumps, a lipstick sampler and innovation in tactile control.

Oct 27, 2014 | 12:16 PM CDT

Leveraging Consumer Research To Fuel Packaging Innovation

By: Becky Donner

Through understanding the consumer, every aspect of packaging can be elevated to help brands win.

Oct 27, 2014 | 12:06 PM CDT

2014 Beauty Packaging Identity Trends

By: Aniko Hill

The first goal in strategizing and designing packaging identity should be to authentically reflect the brand’s core identity, and cross-checking the strategy across relevant trends can help inform whether to follow or contrast trends.

Oct 15, 2014 | 01:39 PM CDT

Three-Step Guide to Finding the Right Printer for Your Personal Care Packaging

By: Lindsay Galas

With so many coding and marking options available to brand owners, it may be hard to determine which technology might be the best fit for their needs. Those looking to uncover the best solution for their products should take these three important steps: evaluate needs, determine the best options and run sample tests.

Oct 01, 2014 | 10:10 AM CDT

October 2014 Packaging Launches from Quadpack, Albéa and More

High-end brush applicator and an open/close valve system and small flip-top cap tubes among month's innovations.

Sep 30, 2014 | 04:25 PM CDT

Total Evacuation

By: Abby Penning

Consumers want all they can get of their beauty products, so it is up to beauty brands and packaging suppliers to figure out the best way to deliver.

Sep 30, 2014 | 01:22 PM CDT

Samples Are Still the New Black

By: Moto Okawa

An evolving beauty industry can have brand marketers guessing at what techniques will work best to get products into consumers’ hands, but samples continue to be one of the strongest opportunities to do so.

Sep 10, 2014 | 03:22 PM CDT

Cosmopack Launches in New York

The by-invitation-only U.S. edition of Cosmopack is debuting in New York September 22–23; panel features Clarisonic, Laura Geller Beauty, Iredale Cosmetics and Gotha Cosmetics.

Aug 26, 2014 | 03:35 PM CDT

Stock Options

By: Sheherazade Chamlou

Customizing stock bottles to better your brand.

Aug 26, 2014 | 03:26 PM CDT

Beyond Product Packaging

By: Anisa Telwar Kaicker

A collaboration in pairing packaging and accessories can be the key to next level beauty brand growth.