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New in Packaging (page 18 of 37)

Apr 04, 2012 | 03:26 PM CDT

Influence From the Outside

By: Robert F. Brands

Packaging design inspiration can be drawn from nearly anything, but it's vital to remember that, in the end, it's still all about the brand building.

Apr 04, 2012 | 02:48 PM CDT

The Beauty Business is Not for Sissies

TBC's Beauty Product Development Life Cycle chart
By: Alisa Marie Beyer

Launching a successful beauty brand takes more than just a good idea. It takes a well thought-out plans and strategy for your brand to be a genius—and not a disaster.

Apr 03, 2012 | 04:03 PM CDT

A Rush and a Push

By: Jeff Falk

Gearing up for the month's ahead, this month's issue focuses on outside influences on development and design, the process of product development, sustainability in beauty, the color cosmetic market and much more.

Mar 29, 2012 | 04:10 PM CDT

The Trends Affecting Color

By: Clariant's ColorWorks team

In a world of interlocking influences and inspirations, Clariant's ColorWorks team seeks out the biggest trends affecting color today, focusing on things like science, nature, food, communication and happiness for 2013.

Mar 09, 2012 | 12:41 PM CST

Supermodel Carol Alt To Host Art of Packaging Award Gala

Taking place in New York on April 17, 2012, the annual event will honor Shiseido for its "outstanding commitment to package design;" Shiseido's Heidi Manheimer and Katsuhiko Shibuya to accept award.

Mar 02, 2012 | 04:55 PM CST

Innovation is the New Value

By: Daniel Abramowicz

Consumers are looking for brands that espouse their own values and priorities. For many brands, that means turning to packaging.

Mar 02, 2012 | 04:47 PM CST

Case Studies: Giving Brand Packaging a Face-lift

By: Yolanda Santosa

As consumers become more savvy of and drawn to aesthetics, how a brand looks on shelves, undoubtedly, affects its ultimate success in the marketplace. New and existing brands are increasingly focusing on their product packaging as part of the brands’ development.

Mar 02, 2012 | 04:19 PM CST

Opportunity for Creating a More Meaningful Experience

By: Jamie Moore

Consumers are looking for a meaningful brand experience, and trends in packaging options provide a distinct opportunity to create a connection.

Feb 13, 2012 | 01:24 PM CST

Luxe Pack New York Marks 10 Years

The 2012 edition celebrates 10 consecutive years of growth; announces seminar program.

Jan 31, 2012 | 10:50 AM CST

From Biodegradable to Recyclable: Packaging Choices for Beauty Brands

By: Lisa Doyle

Choose which type of eco-friendly your brand’s packaging will be: biodegradable, recyclable, refillable or all of the above.