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New in Packaging (page 35 of 46)
Feb 10, 2010 | 02:35 PM CST
Packager posts better than expected profit margin; says outlook for its cosmetics business is difficult to gauge.
Feb 02, 2010 | 01:32 PM CST
By: Aniko Hill
Although branding for and through digital media has become technically simple to do using modern tools, unless you have a firm grasp of the art of branding, you can unwittingly damage your brand very quickly.
Jan 27, 2010 | 09:44 AM CST
Award honors the beauty industry’s entrepreneurial innovators; categories recognize work on a branded product, packaging design and advertising campaigns.
Jan 25, 2010 | 04:57 PM CST
“Luxe Pack in Green” will showcase environmentally responsible packaging; show also to feature FiFi nominees.
Jan 19, 2010 | 02:30 PM CST
By: Jeff Falk
Complementary to "The Shape of Things to Come." this Q&A with Julie Vergnion, product manager, Rexam Personal Care Division, and Matt Croson, vice president, member services/communications, Packaging Machinery Manufacturers Institute (PMMI) explores material trends for 2010 and beyond.
Jan 05, 2010 | 01:45 PM CST
By: Andrew H. Dent, Material ConneXion
Sustainability is the crux in packaging material trends. Creativity is key in working with and finding successful use of new material options.
Jan 04, 2010 | 10:01 AM CST
Next generation leadership poised to guide environmentally responsible packaging company.
Dec 28, 2009 | 11:02 AM CST
Revised category recognizes innovations in packaging, formulation, sustainability and more.
Dec 07, 2009 | 11:41 AM CST
By: Jeff Falk, with contributions from Brian Budzy…
In building a color scheme for a brand, it’s not the colors themselves that rule the day, but rather building a color scheme that best expresses the brand and positively impacts sales.
Nov 09, 2009 | 02:09 PM CST
By: Elizabeth Abrams
In addition to being the outward, and often first, manifestation of brand identity, packaging directly affects the bottom line. Considering packaging in terms of its impact on shipping costs allows near-term savings and is key to long-term efforts toward sustainable practices and building brand equity.