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The Inside Secrets of Your Outside Partners

By: Lisa Doyle
Posted: March 8, 2011, from the March 2011 issue of GCI Magazine.

page 4 of 4

There’s no reason to be afraid of pushing the boundaries of your partnerships along the supply chain—there’s a good chance that they’re underutilized and can give you more opportunities to ultimately increase your bottom line. “Why reinvent the wheel when you can have a team of experts who has been doing this for decades do it for you? It just makes sense,” says Rogers.

For additional insight, please see the Q&A with Solo Laboratories, Inc.

For information on potential partners all along the supply chain, view GCI magazine’s directory here. The Products and Services showcase and Ad Index in the back of the print issue are also a valuable resource.

Lisa Doyle was formerly the associate editor of GCI magazine and is a freelance writer in the Chicago area. Her work has appeared in Skin Inc. magazine, Salon Today, America’s Best, Renew and Modern Salon.