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The Atlanta-based private equity firm announced that there is interest in the innovative brand, Drybar and made investments towards the company.
The athletes will be featured in marketing and advertising campaigns leading up to the games to show the brand’s values and positive messaging.
Chapman, who also serves as a global ambassador for the Magic Bus Foundation, was picked as the modern-day heroine for Moroccanoil’s Inspired By Women short film series.
The summer heat is just beginning and Kristen Bell wants to inspire moms to talk about the importance of sunscreen to their children. Neutrogena’s 2016 Choose Skin Health Campaign is airing a comedic and serious video about the necessary attention of skin care.
FTL Moda NYFW will produce the two-day presentations for Cosmopack NY. They will highlight the connection between beauty products and the makeup artists working backstage from runways to top prints.
The new face of Coppertone CLEARLYSheer, actress Brittany Snow helps the brand take a fun approach with consumers when talking about the importance of using sunscreen.
Twitter parties and Instagram chats can give your brand wide reach and consumer engagement for beauty brands.
When you're faced with a claim against one of your products, it not only means a consumer was negatively affected—it can also mean immeasurable damage to your brand name.
TABS Group 2015 U.S. Cosmetic Study indicates millennials do matter. They’re the heaviest buyers of beauty products.
Lord & Taylor is hosting its first Charity Day of 2016 on January 16 to benefit the Look Good Feel Better beauty charitable program.