Most Popular in:
New in Marketing (page 13 of 131)
Jun 13, 2014 | 02:34 PM CDT
Hair care brand John Frieda welcomed pop culture personality Lauren Conrad for its new “Keep Up with Your Blonde” campaign.
Jun 13, 2014 | 02:31 PM CDT
The tennis star has been named the face of Avon’s campaign for its new Luck fragrances.
Jun 13, 2014 | 02:21 PM CDT
Winners were named at the inaugural Leader of the Year Awards from innoCos and Global Cosmetics Community.
Jun 13, 2014 | 02:08 PM CDT
According to the Organic Monitor event, the cosmetics industry needs to take greater steps if it is to become more sustainable.
Jun 13, 2014 | 02:03 PM CDT
Pope’s passion for the acne and skin care regimen has earned her a spot as the newest Proactiv+ celebrity ambassador, where she will share her journey to clear skin in commercials and digital spots airing this summer.
Jun 10, 2014 | 09:50 AM CDT
According to BrandSpark, for health & beauty brands, trust is built on quality perceptions such as effectiveness (does the brand meet personal needs?) and perception of a fair price.
Jun 10, 2014 | 08:24 AM CDT
Check out a new blog from Bert-Co., as well as new beauty packaging launches from Aptar Beauty + Home, Quadpack. Albéa, Neopac and many more.
Jun 06, 2014 | 10:06 AM CDT
This report is the second in a new three-part series produced exclusively for CPNA by Verifeed.
Jun 05, 2014 | 01:34 PM CDT
More cullings from Kline & Company’s recently released Cosmetics & Toiletries USA report shows the upcoming path in beauty retailing’s future.
Jun 04, 2014 | 04:53 PM CDT
Graduates of the 2014 FIT cosmetics and fragrance marketing and management master's degree program presented their Capstone presentations, focusing on The "Evolution of the Beauty Landscape," as the students explored the topic "The Changing Face of the Beauty Consumer."