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New in Marketing (page 5 of 113)
Mar 19, 2014 | 11:10 AM CDT
This new position within L’Oreal’s executive committee highlights its ambition to integrate the digital dimension at the center of its business model, its brands and its zones.
Mar 18, 2014 | 09:21 AM CDT
Anisa International’s Expansion, New Airless Options, and More Beauty Packaging News and Launches for Late March 2014
Learn about the expansion of Anisa International's business, as well as launches from Aptar Beauty + Home, Qosmedix, Lumson, Quadpack and more.
Mar 18, 2014 | 08:59 AM CDT
With consumers simultaneously using multiple screens just one-third of the time, marketers’ larger opportunity is delivering consistent, integrated campaigns as users shift between screens, according to Millward Brown.
Mar 17, 2014 | 02:35 PM CDT
Bare-faced beauty, double-decker lashes and bold colors are hot on Fashion Week runways, according to Mintel.
Mar 17, 2014 | 02:26 PM CDT
According to Diagonal Reports, skin care consumers look to screens for information and guidance, and screen tutorials can help shape beauty buying behavior.
Mar 17, 2014 | 02:23 PM CDT
Sephora's Beauty Board allows consumers to post, share, browse and shop Sephora’s photo gallery directly on Sephora.com, the mobile site, iPhone and Android apps.
Mar 17, 2014 | 02:07 PM CDT
Unilever announced it has selected the seven winning companies that will take part in its Go Global program, which will work with Unilever global flagship brands such as Clear, Vaseline, Unilever Project Sunlight and more.
Mar 11, 2014 | 08:37 AM CDT
The license agreement for the creation, development and distribution of fragrances and personal care products under the Robert Graham name by Batallure Beauty.
Mar 10, 2014 | 11:32 AM CDT
The Body Mode report is the first in a series of Mode reports designed to help developers and designers "see" the future.
Mar 10, 2014 | 11:25 AM CDT
The plan includes full disclosure of all ingredients including those typically protected under trade secrets such as fragrances.