Most Popular in:

Marketing

New in Marketing (page 5 of 124)

Jun 13, 2014 | 03:32 PM CDT

The Biggest Claim in Color Right Now

Mintel beauty analyst Shannon Romanowski chose five hot color cosmetic products that are exemplifying one of beauty’s hottest trends.

Jun 13, 2014 | 03:25 PM CDT

Independent Beauty Brands Celebrate with CITY Awards

Recognizing innovation and leadership in the independent beauty and cosmetics industry, ICMAD hosted its annual CITY Awards competition in New York .

Jun 13, 2014 | 02:34 PM CDT

Lauren Conrad Boosts Blonde with John Frieda

Hair care brand John Frieda welcomed pop culture personality Lauren Conrad for its new “Keep Up with Your Blonde” campaign.

Jun 13, 2014 | 02:31 PM CDT

Avon Looks for Luck with Maria Sharapova

The tennis star has been named the face of Avon’s campaign for its new Luck fragrances.

Jun 13, 2014 | 02:21 PM CDT

Beauty Leadership Winners Crowned at 2014 Ceremony

Winners were named at the inaugural Leader of the Year Awards from innoCos and Global Cosmetics Community.

Jun 13, 2014 | 02:08 PM CDT

Sustainable Cosmetics Summit Seeks More Movement in Beauty’s Efforts

According to the Organic Monitor event, the cosmetics industry needs to take greater steps if it is to become more sustainable.

Jun 13, 2014 | 02:03 PM CDT

Proactiv+ Teams with Voice Winner Cassadee Pope

Pope’s passion for the acne and skin care regimen has earned her a spot as the newest Proactiv+ celebrity ambassador, where she will share her journey to clear skin in commercials and digital spots airing this summer.

Jun 10, 2014 | 09:50 AM CDT

BrandSpark Measures "America's Most Trusted" Brands in Beauty for 2014

According to BrandSpark, for health & beauty brands, trust is built on quality perceptions such as effectiveness (does the brand meet personal needs?) and perception of a fair price.

Jun 10, 2014 | 08:24 AM CDT

Awards, New Fragrance Packs, and More Beauty Packaging News and Launches for Early June 2014

Check out a new blog from Bert-Co., as well as new beauty packaging launches from Aptar Beauty + Home, Quadpack. Albéa, Neopac and many more.

Jun 06, 2014 | 10:06 AM CDT

CPNA Offers New Trends and Influencers Report on Hair Care

This report is the second in a new three-part series produced exclusively for CPNA by Verifeed.