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New in Marketing (page 63 of 131)
Apr 10, 2013 | 11:06 AM CDT
This supplement from digital think tank L2 takes a deeper dive into industry trends and best practices in the EU 5 (France, Germany, Italy, Spain and the U.K.) hair care and color market.
Apr 09, 2013 | 03:49 PM CDT
For the 2013 listing, despite a very slight brand value fall, Olay held its dominant position at the top of the BrandFinance Cosmetics 50 table.
Apr 09, 2013 | 11:50 AM CDT
The ShopperLab of Henkel Ibérica is a new initiative from Henkel that looks at shopper marketing and consumer behavior in-store.
Apr 09, 2013 | 11:44 AM CDT
Tippi Shorter joins the Aveda global artistic team as the global artistic director for textured hair.
Apr 08, 2013 | 09:48 AM CDT
To complement the launch of its new lineup of bar soaps, Old Spice will roll out a new broadcast television advertising campaign that pays tribute to the popular jingle soap commercials of the 1980s and 1990s.
Apr 05, 2013 | 12:48 PM CDT
The winners will be named in New York on May 17, 2013.
Apr 05, 2013 | 12:31 PM CDT
Brands that can successfully position themselves to attract broad consumer groups are breaking through the glass ceiling, according to Organic Monitor.
Apr 04, 2013 | 11:02 AM CDT
The pink carpet helps honor the company's 50th anniversary.
Apr 04, 2013 | 10:59 AM CDT
The assortment of beauty products include the exclusive launch of Crystallize Your Lips, a collection of six new lipstick shades.
Apr 04, 2013 | 10:50 AM CDT
L'Oréal USA Women in Digital is an initiative that focuses on women working in digital marketing, technology and IT functions. The program offers opportunities for women entrepreneurs to address the beauty industry with technology created by women that engage connected female consumers.