Humanizing the Online Experience

By: Cindy Engstrom

More online shopping means less chance for that personal interaction that beauty brands so often rely on, but it doesn't have to mean there aren't ways to still build and maintain that kind of relationship with loyal customers.

A.G. Lafley Back In as CEO at P&G

Lafley succeeds Bob McDonald, who is retiring from the company on June 30, 2013, after some recent bumpy results for the company.

Target Expanding Its Beauty Concierge Program to California, D.C., More

Target is helping its beauty-shopping customers find products that are the right fit through its Beauty Concierge service, which is expanding to stores in California, as well as in the Washington D.C. and Minneapolis areas.

Vaseline Targets Busy Moms with New Campaign

Aiming to attract time-crunched moms, Unilever beauty brand Vaseline has launched a new marketing campaign for its Spray & Go Moisturizer.

Croda Expands Polyamides with Arizona Chemical Business Acquisition

Croda International Plc. has completed the acquisition of the specialty products business of Arizona Chemical.

Sampling for Better Beauty at the 2013 Cosmoprof North America

By: Abby Penning

The 2013 edition of Cosmoprof North America (CPNA), taking place July 14–16, 2013, at Mandalay Bay in Las Vegas, is featuring a beauty sampling pavilion called Beautique. Located on the main show floor, the Beautique pavilion will be a one-stop beauty shop for attendees who are looking to pick up deluxe-sized samples, including cosmetic, skin care, nails, hair care and other beauty products.

L'Oréal Creates Scientific Advisory Board

The board's mission will be to bring unexpected ideas pertaining to L'Oréal's research fields of interest in order to prepare for the future through the exploration of emerging scientific and technological domains.

Coty Enters a Joint Venture with Brazilian Frajo International

The new venture will distribute and market Coty's mass/masstige beauty brands in the Brazilian retail channel.