Most Popular in:
Markets & Trends
Jan 29, 2015 | 03:47 PM CST
Kline & Company uncover shifts in the natural positioning in several U.S. and European brands in response to consumers ongoing willingness to invest in often pricey truly natural products if effective results are delivered.
Jan 27, 2015 | 11:22 AM CST
New campaign, timed with the Super Bowl, that celebrates an evolved vision of masculinity; study reveals that while protecting and caring for others has always been important to men, what that means to his masculinity has changed.
Jan 27, 2015 | 11:18 AM CST
Company's largest fragrance brands grew 14.0%, 23.9% and 49.6%; Karl Lagerfeld launch contributes $3.5 million.
Jan 27, 2015 | 11:03 AM CST
Personal care down 1% but baby wipes post double-digit growth.
Jan 27, 2015 | 10:53 AM CST
Growth in U.S. prestige makeup is shifting from nails to eyes and lips, according to The NPD Group.
Jan 16, 2015 | 10:59 AM CST
Wellness as beauty is a bottom up development that is, and has been, 100% driven by changes in consumer behavior and regimes. Words such as 'energy' and 'de-stressing' resonate with consumers, and it is up to brand owners to adapt their products to meet the demands of beauty as wellness.
Jan 15, 2015 | 04:14 PM CST
Euromonitor International asks "how will your brand reach consumers in 2015?"; delves into macro trends driving consumer behaviors.
Jan 08, 2015 | 10:58 AM CST
By: Michelle Breyer
TextureMedia tracks changing trends in market for texture hair care products and curly, coily and wavy hair consumers; among the most recent findings, consumers don't necessarily shop by their ethnicity but by problem-solution, indicating that the ethnic hair care aisle may become obsolete.
Dec 26, 2014 | 11:03 AM CST
According to a Canadean, consumer adoption of anti-aging skin care routines is low despite high interest in the products, indicating that marketers are failing to connect with a majority of consumers who are most interested in their products; brands not getting their messaging right when they talk to older consumers—a group comfortable with their age.
Dec 23, 2014 | 11:09 AM CST
Total lip makeup sales up for the 12 months ending November 2014, and growth in lip makeup is not limited to lip color; lip products are among the primary drivers of total prestige makeup growth.